FUZE TEA
Задачи
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Повышение узнаваемости бренда «Fuze Tea»;
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Стимулирование продаж.
Описание
Посетители крупных торговых центров г. Санкт-Петербурга могли попробовать новый вкус Fuze Tea, получить хенд-аут с предсказаниями, стать участником 3D-фотосъемки на яркой фотозоне.
Результаты
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Расширение целевой аудитории;
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Укрепление положительного имиджа бренда в глазах потребителей.
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